Cicero is a virtual platform redefining connection and communication. As an AI startup, they are forward-thinking and fast-paced. I led everything design and creative from the outset.

I began by gathering insights from a creative brief and researching existing platforms, trends, and users to guide my decisions. I then developed a brand strategy, focusing on maintaining a consistent yet imaginative identity across every touch point. As launch approached, I developed a visual campaign integrating more futuristic color palettes and iconography. Collaboration with Cicero's founder and developers ensured the design met both functional and aesthetic goals.

1. Creating a refreshing, future-oriented brand that conveyed an underlying sense of trustworthiness and clarity.
2. Establishing Cicero as a reliable and user-friendly platform.