My name is Soph & I'm a designer

At the University of Southern California's Iovine & Young Academy, I'm a senior studying Arts, Technology, & the Business of Innovation. Currently, I'm a customs designer at Beats by Dre which hosts a cohort of 14 students each year to create content for professional athletes. I'm in charge of creating custom graphics for a WNBA player's headphones, ad, and music track.

A lover of everything creative, I conquer design problems and develop design systems that are intentional yet imaginative. When I'm away from my desk, I love being in nature and listening to music. My favorite spots are in the great outdoors (the more trees the better) and my top artists are Rufus du Sol, Pink Floyd, and A$AP Rocky.

My journey so far

From working at large studios to tiny startups to my own endeavors I am always building upon my skills. If you'd like to check out my resume, feel free to check out my LinkedIn or send me an email. Here's what I've been honing in on lately:

Branding
UI/UX Design
Concept Dev
deck Design
Graphics
3D Design
Video Editing
HTML/JS

My usual process

1. Brief & research

2. Chaotic ideation

3. Mood board

4. Style guide

5. Sketch

6. Creation

7. Feedback & Iteration

8. Finalize & package

9. Wrap & Debrief

10. Treat myself to a sweet treat